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The Cosworth
11-14-2008, 09:37 AM
Louis-Joseph Chevrolet (December 25, 1878, Bonfol, Canton of Jura, Switzerland - June 6, 1941, Detroit, Michigan), of French descent was a racing driver and a co-founder (with William C. Durant) of the Chevrolet Motor Car Company, which was acquired by General Motors and is their bestselling brand nationwide and in many cases synonymous with General Motors itself.

In 1886 his family left Switzerland to live in Beaune in the Côte-d'Or département of France. It was there as a young man Louis developed his mechanical skills and interest in auto racing. He worked for the Roblin mechanics shop from 1895 to 1899 at which time he went to Paris where he worked for a short time before migrating to Montreal, Quebec in Canada in 1900. The following year, he moved to New York City where he was hired by FIAT.

Working for Buick, this mechanical genius with little in the way of a formal education learned car design and started designing his own engine for a new car in 1909. This, an overhead valve six, he built in his own machine shop on Grand River Boulevard, Detroit.[1] Shortly thereafter, he would partner with Durant to start the Chevrolet Motor Car Company there. Chevrolet had differences with Durant over the design and in 1915 sold Durant his share in the company. The next year, the company was folded into Durant's General Motors.

At that time, Chevrolet shifted into the racing car industry, partnering with Howard E. Blood of Allegan, Michigan to create the Cornelian, a state of the art racing car which he used to place 20th in the 1915 Indy 500. In 1916, he and his younger brother Gaston started Frontenac Motor Corporation, designing and producing another line of racing cars. They became well-known for, among other things, their Fronty-Ford racers.

Louis also competed in the Indianapolis 500 four times, with a best finish of 7th in 1919. Younger brother Gaston won there in 1920 in a car Louis built, and brother Arthur also competed twice.

Louis Chevrolet died nearly penniless, and is buried in the Holy Cross and Saint Joseph Cemetery in Indianapolis, Indiana. His bust stands at the entrance to the museum at the Indianapolis Motor Speedway.

I have been doing some studying on Switzerland and the time keeping industry and stumbled upon this young chap.

I find it interesting that in the 1940's Chevrolet died broke, it only took 68 years for his car company to catch up to his legacy.


One thing I find funny is that most Americans won't drive that, Euro crap, so they buy American. I guess Swiss/French/Canadian is as close to American as you can get


source: http://en.wikipedia.org/wiki/Louis_Chevrolet

cloud7
11-14-2008, 10:40 AM
It sounded like Louis sold his shares in the company too early, before the company was really really successful. Motor racing is an expensive sport, even back then. So I am not surprised that he did not have much money left when he died. This was before the days of sponsorship.

Masked Bandit
11-14-2008, 09:36 PM
Interesting read. Ya learn something new every day.