chicken... just the way you like it

[sputnik]

http://www.subservientchicken.com/

It seems to be an ad campaign for Burger King...

[sputnik]

here are all of the triggers...
http://www.xeni.net/images/bb/clipData.html

snopes confirming BK involvement
http://www.snopes.com/business/market/chicken.asp

[TheBiz]

WTF, they gotta make one with a chick. not a chicken.:D