Trade in smelly old cycling shoes for a discount on a new pair with Shimano’s Earth Day initiative
Canada's first cycling footwear recycling program offers a 25 per cent discount in exchange for an old pair of bike shoes
With Earth Day around the corner, bike component and accessory manufacturer Shimano launched the new initiative to reduce waste. In collaboration with international recycling business TerraCycle, Canadian cyclists will be able to drop off old cycling shoes from any brand and receive a 25 per cent off discount on a brand new pair of Shimano shoes at 70 participating retailers across Canada.