I'd guess price is a big reason. I don't think you can get any of the competition up to $32k. I haven't seen the 2012 civic yet but the Cruze interior was worse than the 2009 Civic I drove recently. The seats suck too, which is probably a bigger deal for people who don't care about things like the power train. I just found the Cruze to be bland, without a single stand-out item to help differentiate it (much like the Corolla). Wasn't a fan of the engine either, but none of them are spectacular in this segment.Originally posted by heavyD
On that note what's holding the Cruize back? It's interior rivals the Focus and Elantra as the best in the segment, the exterior is handsome, and the car actually handles quite well. Price?
If interior means so much shouldn't the Civic come last every time? That interior looks worse than the last generation Civic interior. I seriously have to question if the designers used lego blocks to design that dash board.