Apple CarPlay

[schocker]

So Apple CarPlay was announced today. Initially it will be coming in 2014 to Ferrari, Honda, Hyundai, Mercedes, Jaguar & Volvo with lots of partners to come. It looks ok and the interface should be good, but guessing it will only work with iPhone, I had been thinking would this be enough to deter someone from purchasing one of these brands? I am guessing bluetooth would work on windows and android phones but nothing else.
ie Google has partnered with GM & Audi and it also says Hyundai and Honda so I am unsure of which they are using.

http://www.apple.com/ios/carplay/

please discuss

[A790]

I'm guessing this would be in addition to their standard in car entertainment system. The smart way to do it would be to have it launch in lieu of the standard entertainment setup whenever it detects an apple device plugged in/connected via bluetooth/etc.

I'd be seriously disappointed if it acted otherwise.

[supe]

Yeah its a bit dangerous for a car company to side with a technology that has such a closed ecosystem and the kicker is the technology is losing market share.

The good thing in all this is that this will up the bar for in car interfaces.

[Mibz]

Thorough integration like this is a significant reason for me sticking with Apple products. It's a big play, it could pay off in spades if it works better than the average OEM entertainment system.

As to the question of "Would this deter somebody from buying one of these brands?". Ignoring A790's point, which is most likely the truth, is anybody seriously going to let a $500 purchase control their $30,000 purchase? I'd say people are more likely to switch phones based on the car they like than switch cars based on the phone they like. Of course there will be a vocal and angry bunch of Android users that will claim to take their business elsewhere, but we can't really take them seriously, can we?

If A790 is wrong and these cars only work with iPhones then expect to receive a new phone with your new car. Can you imagine all new Hondas and Hyundais coming with iPhones? Haha, fuck me, the internet would explode. I'm sure Apple would get sued for non-compete something or other. I wonder how that would go.

Originally posted by supe
Yeah its a bit dangerous for a car company to side with a technology that has such a closed ecosystem

Hahaha, what? This is precisely the guy that I can't take seriously. Going from a 100% closed and proprietary OEM entertainment system to an iOS-based one is actually a step TOWARDS the freedom some nerds crave so vigorously.

Dangerous for whom? Are you suggesting that if Tesla offered iPhone-only in-car entertainment that you wouldn't buy one?

[supe]

Substitute the word dangerous for risky. Its a risky play because you're betting on one technology company. Its different if you're betting on a technology standard like bluetooth but again as I said, apple is losing global market share meaning that over time this appeals to less and less of the market.

Its funny how apple users think adding new products to their product line is freedom. True freedom is being able to use any technology you choose and the better way to solve this is to go with industry standards for example micro usb. If apple makes the carplay system truly compatible with any device, I can support that, but if they don't again I say its a risky play.

And yes if Tesla made their car iphone only, I would seriously consider not buying one, not necessarily because of the technology itself but because I like my freedom of choice.

[schocker]

Originally posted by Mibz
Of course there will be a vocal and angry bunch of Android users that will claim to take their business elsewhere, but we can't really take them seriously, can we?

Lets say you are driving along and since the maps are all wrong you drive into a river, what say you mibz?

I would hope it would be set up like a790 suggested though that is wouldn't be forced.

[Seth1968]

Originally posted by supe
Substitute the word dangerous for risky. Its a risky play because you're betting on one technology company. Its different if you're betting on a technology standard like bluetooth but again as I said, apple is losing global market share meaning that over time this appeals to less and less of the market.

Its funny how apple users think adding new products to their product line is freedom. True freedom is being able to use any technology you choose and the better way to solve this is to go with industry standards for example micro usb. If apple makes the carplay system truly compatible with any device, I can support that, but if they don't again I say its a risky play.

And yes if Tesla made their car iphone only, I would seriously consider not buying one, not necessarily because of the technology itself but because I like my freedom of choice.

Holy shit.

I couldn't have said that better myself.

[heavyD]

Originally posted by supe
Substitute the word dangerous for risky. Its a risky play because you're betting on one technology company. Its different if you're betting on a technology standard like bluetooth but again as I said, apple is losing global market share meaning that over time this appeals to less and less of the market.

Its funny how apple users think adding new products to their product line is freedom. True freedom is being able to use any technology you choose and the better way to solve this is to go with industry standards for example micro usb. If apple makes the carplay system truly compatible with any device, I can support that, but if they don't again I say its a risky play.

And yes if Tesla made their car iphone only, I would seriously consider not buying one, not necessarily because of the technology itself but because I like my freedom of choice.

Has it been stated anywhere that it won't work with Android? I highly doubt any carmaker would isolate android/windows users and offer an Apple only system. Chances are the this will be nothing more than an Apple OIS system that is compatible with Bluetooth devices and will likely have extra wrinkles for iphone users. Nothing to get your panties in a bunch as it's about time new cars had a stable infotainment system that works well and intuitively and nobody does that better than Apple.

[heavyD]

Originally posted by Mibz

As to the question of "Would this deter somebody from buying one of these brands?". Ignoring A790's point, which is most likely the truth, is anybody seriously going to let a $500 purchase control their $30,000 purchase? I'd say people are more likely to switch phones based on the car they like than switch cars based on the phone they like. Of course there will be a vocal and angry bunch of Android users that will claim to take their business elsewhere, but we can't really take them seriously, can we?

There are some big android fanboys that would definitely balk at this but really most of them are younger aged men that don't have the purchasing power to buy expensive cars. That said I'm sure this system would have basic connectivity with all phones.

[supe]

Originally posted by heavyD


Has it been stated anywhere that it won't work with Android? I highly doubt any carmaker would isolate android/windows users and offer an Apple only system. Chances are the this will be nothing more than an Apple OIS system that is compatible with Bluetooth devices and will likely have extra wrinkles for iphone users. Nothing to get your panties in a bunch as it's about time new cars had a stable infotainment system that works well and intuitively and nobody does that better than Apple.

I 100% agree with everything you said. I wonder if they will start by making the screen 3 inches by 4 inches.

[Tik-Tok]

The danger I see is people buying this set-up, and in 4 years (2 iphone generations later) their phone won't be compatible with their car anymore.

[Mibz]

Originally posted by schocker
Lets say you are driving along and since the maps are all wrong you drive into a river, what say you mibz?

I would hope it would be set up like a790 suggested though that is wouldn't be forced.

lol, and yeah. I'm sure that BT streaming and a micro-UBS charger will still come standard.

Originally posted by heavyD
it's about time new cars had a stable infotainment system that works well and intuitively

This should have been my main point and it's my mistake for focusing elsewhere. This isn't iOS vs Android, this is iOS vs OEM in-car entertainment. There are two types of current OEM ICE, okay and unusable. This is a HUGE step forward for ICE and I couldn't care less whether it's backed by Apple, Google or Microsoft.

[rage2]

Originally posted by supe
Substitute the word dangerous for risky. Its a risky play because you're betting on one technology company.

Not even going to bother quoting anything past this since you're completely wrong.



Very few manufacturers are betting on 1 tech company. At the end of the day, Apple's integration with cars has been ahead of everyone else since day 1 (thanks to iPods and the standard adopted by iPhones). Only a closed ecosystem can guarantee the level of stability and usability that Apple offers. I'd hate to be the Android developer that has to write integration software to cover so many different versions of the OS that changes daily, which is probably why native Android connectivity is nearly non existent.

The only real competitor to Apple's car integration is Microsoft sync + windows phone, but even Microsoft hasn't figured it all out yet as some WPs struggle with compatibility issues.

[rage2]

Originally posted by Tik-Tok
The danger I see is people buying this set-up, and in 4 years (2 iphone generations later) their phone won't be compatible with their car anymore.

A 10 year old iPod still works in a MY2014 car with an iPod plug, minus the newer features such as album art.

[mr2mike]

Once again apple takes some sort of technology, reboxes it and calls it cutting edge.

http://www.pioneerelectronics.ca/POCEN/Car/AppRadio

I'm sure it will be dummy proof and easy for everyone to setup. That's what apple excels at with the cost of being locked down.

[rage2]

Originally posted by mr2mike
Once again apple takes some sort of technology, reboxes it and calls it cutting edge.

http://www.pioneerelectronics.ca/POCEN/Car/AppRadio

I'm sure it will be dummy proof and easy for everyone to setup. That's what apple excels at with the cost of being locked down.

That's where Apple shines, ease of use. AppRadio wasn't and still isn't easy to get working 100%.

[Mibz]

If Pioneer made a deal with OEMs to include that system in the majority of new cars (and it didn't suck) then I'd be praising them instead. I'm assuming CarPlay isn't gonna suck based on history. If it somehow pulls an Apple Maps then I'll be right along side everybody else complaining about it, haha.

[roopi]

Originally posted by rage2

The only real competitor to Apple's car integration is Microsoft sync + windows phone, but even Microsoft hasn't figured it all out yet as some WPs struggle with compatibility issues.

Sync should be dead soon now that Ford has announced they are moving to QNX.

[supe]

Originally posted by rage2

Not even going to bother quoting anything past this since you're completely wrong.

So you're telling me that this is 100% completely risk free?

Originally posted by rage2

Very few manufacturers are betting on 1 tech company.

One third of your own source is betting on 1 tech company.

[roopi]

Originally posted by supe

So you're telling me that this is 100% completely risk free?

100% risk free. Apple is just creating an interface that will work with the cars existing ICE is the way I understand it. Apple is not replacing QNX/Sync that is running currently. They will just have the ability to make IOS run on top of it.

So if you don't have an Apple product you can continue using your existing devices with the interface provided by the manufacturer.