Sure they could be sued, everyone is up for suing if they continue to use the words.
Skype was taken to court in Britain over the work "Sky". Sky won, Skype lost. The Superbowl is actually very recent, the CFL is actually much older. Even Superman is older than Superbowl.
Could they be required to just call the football game "Bowl", technically - yes. Better hurry up and trademark "bowl" too before they are forced to call it "Just another football game".
If Anything: Zuckerberg and Hawaii real estate shows that previous centuries or thousands of years of ownership means nothing in US law, its the dollar bills that matter. Dollah dollah bills yo. Does set a scary path for all the third generation farmers in the middle of the US...
Last edited by ZenOps; 03-09-2017 at 09:37 AM.
0.5 gram microsd delivered by 12,000 pound combustion vehicle and driver.