What are people looking for when they shop for a Vehicle?

[Mitsu3000gt]

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you can buy direct from genesis? thats pretty exciting. fucking dealers

It's the only way to buy it. It isn't really direct though, they just don't have brick and mortar dealers so you never set foot in a Hyundai delaer. The whole point of that with Genesis is they want you out of the Hyundai dealerships, which have a terrible customer experience. They don't want their premium brand being sold in that environment, cheapening it. I'm not sure how the cost+ price negotiation is handled when they come to your house, that part might be more annoying.

[Xtrema]

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you can buy direct from genesis? thats pretty exciting. fucking dealers

The no haggle, no dealer experience serves a minority of buyers. Now may be they will become majority as Millennials and younger prefer this (if they can even drive or own cars at all).

Lexus tried no haggle but backed out from it.

And the Genesis no dealership experiment? That may be ending soon too. http://www.nydailynews.com/autos/new...icle-1.3970033


I think it's hard to change the mindset of no haggle because the industry has build up in decades to haggle. 1st people leaked invoice, then they introduced holdback to make people feel they are actually getting a deal at invoice+2% price. Then you have dealer that willing to go lower because they are not at major centers.

[dirtsniffer]

So do you buy direct from genesis? Or is there a dealer baked into the process?

[Mitsu3000gt]

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So do you buy direct from genesis? Or is there a dealer baked into the process?

My understanding is it's just baked in and the "no haggle" BS is just a way to trick people into overpaying. Hyundai will have brick & mortar Genesis dealers this year. Right now they also come and pick your car up for service which is not ideal - not everyone wants some random driving their $60K car all over the city. I am not sure if there is an option to bring it to them yourself.

[spikerS]

Is the OP going to come back? lol. I saw a 2 word post attempt, but radio silence since then...

[Mitsu3000gt]

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Is the OP going to come back? lol. I saw a 2 word post attempt, but radio silence since then...

Wondered about that as well, I think he posted that by accident because it made no sense.