Its going to be appealing to the young generation that has little wealth as is now, and very little prospects for attaining in the near future.
I always like to mention, that if you were born in a commonwealth nation - you are technically allowed to ask Queen Elizabeth for "Jubilee". Have heard stories of debt absolution all the way up to house. The Queen does afterall own 1/6th (6.6 Billion acres) of the earth, as a corporation.
0.5 gram microsd delivered by 12,000 pound combustion vehicle and driver.