New BMW 5 series

[89coupe]

Not a fan of the new look.

[Xtrema]

[DonJuan]

BMW has been failing at designs for a while. This is failing extra hard.

[ThePenIsMightier]

Why do they make those ugly kidney grills and then cover them up?!

[killramos]

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Not a fan of the new look.

It’s the same design language as the 2 series grand coupe.

Stubby front and dopey general aesthetics.

Might need to order that turbo s sooner than later, I’d keep your current M5 over this.

[max_boost]

what in the world is going on with bmw

[SJW]

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what in the world is going on with bmw

They should go to this https://www.kijiji.ca/v-classic-cars...car/1661942822

[DonJuan]

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They should go to this https://www.kijiji.ca/v-classic-cars...car/1661942822

Cleanse it with fire.

[Buster]

Hahahahaha

Order in vanta black

[89coupe]

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It’s the same design language as the 2 series grand coupe.

Stubby front and dopey general aesthetics.

Might need to order that turbo s sooner than later, I’d keep your current M5 over this.

Yes, this is so disappointing.

[BavarianBeast]

[ExtraSlow]

Once you use the words "Gran coupe" earnestly there is no hope.

[riander5]

It's like someone from Merc or Audi has infiltrated them at all levels to tank them

[Power_Of_Rotary]

Jesus, just as bad as the M2. Who the fuck approves of these designs? Does BMW not do a market feedback assessment before approving these god aweful looking cars? I dont think its hard to determine the correct demographics that can afford that particular vehicle class.

Also, the 5 series is targeting older/mature folks? Mercedes E class is doing it right. keeping their cars simple, boring and classy.

[ExtraSlow]

Remember when we thought THIS looked bad?


Oh how I long for those simpler times.

[Power_Of_Rotary]

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Remember when we thought THIS looked bad?


Oh how I long for those simpler times.

Is that a hyundai? I dont think BMW can (or should) be compared to that level.... which makes it more sad.

[Buster]

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Jesus, just as bad as the M2. Who the fuck approves of these designs? Does BMW not do a market feedback assessment before approving these god aweful looking cars? I dont think its hard to determine the correct demographics that can afford that particular vehicle class.

Also, the 5 series is targeting older/mature folks? Mercedes E class is doing it right. keeping their cars simple, boring and classy.

Cars are receding from the public eye as sources of status. The trend will continue over the long term. ie....the germans are fucked, as they rely almost entirely on being aspirational products and brands. The question you should be asking yourself is: why did their marketing work on me all this time without me realizing it?

[spike98]

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Cars are receding from the public eye as sources of status. The trend will continue over the long term...

I feel like cars are transitioning to tools more than toys for a lot of people. The market is pushing towards efficiency and automation vs aesthetics and function. What we know as being aesthetically pleasing isn't quite what provides the least drag to maximize efficiency while housing all of the sensors needed for the tech. They throw in the kidney grills because its the hallmark of BMW design. It may be ugly as shit but the second you see it, you know the brand.

I agree, it will only get worse.

[ExtraSlow]

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Is that a hyundai? I dont think BMW can (or should) be compared to that level.... which makes it more sad.

I agree it is sad that the design of the BMW is so bad it shouldn't be compared to the Korean car.

[max_boost]

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Cars are receding from the public eye as sources of status. The trend will continue over the long term. ie....the germans are fucked, as they rely almost entirely on being aspirational products and brands. The question you should be asking yourself is: why did their marketing work on me all this time without me realizing it?

is it cuz they made too many and tried to cater to everyone