There aren't many new and exciting winter tires for this season. I guess the Bridgestone Blizzak WS80 and Nokian Hakka 8 are two worth mentioning but from what I can see not much else has changed since winter 2013/2014.
We've already ordered some very unique non-OE sizes for a 2015 BMW M4, M6 Gran Coupe and Audi RS7. We love finding ways to fit oddball stuff with specialty sizes that most never consider using. It looks like the SQ5, F30 / 335, '14+ X5, '14+ IS250 / IS350 and Mercedes-Benz CLA and GL will be some of our most popular vehicles this season.
For my Audi I needed to buy a set of 255/35R19 winters for this season so the obviously choices were the Bridgestone LM-32, Michelin Pilot Alpin PA4, Dunlop Winter Sport 3D, Pirelli Sottozero Serie II and Nokian Hakka R2. Since I wanted my Quattro to be King of the Road on nasty winter days I opted for the Nokian Hakka R2. They were on my car for 24hrs and approx 18kms before the loud tire road and shocking lack of dry road performance forced me to remove them. We quickly fitted a set of Michelin PA4s and a smile instantly returned to my face. No doubt the Nokians would be better on those slippery -25C days but the Michelins are far better the other 90% of the time.
Enough rambling for now. Who else has tried something new this season?