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Thread: luxury brands

  1. #1
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    Question luxury brands

    I just wanna hear everyone's take on where most luxury car manufacturers sit on the luxury/hi-end status spectrum.
    some luxury brands have more status than others etc etc.

    the big ones i can think of are as follows in no particular order: (please add to the list - i'm not too keen on the euro brands)

    BMW
    Mercedes Benz
    Lexus
    Infiniti
    Jaguar
    Saab
    Volvo
    Acura
    Cadillac
    ...
    ...[please add]

    -----

    which brand stands on top in terms of image and status?
    which brand stands on top in terms of $$$?
    which brand stands on top in terms of quality?
    which brand stands on top in terms of customer service?

    we had a discussion in our marketing class about the status image of MB after it introduced the C-class into the market as an 'affordable' mercedes and how it would detract from MB's image as a hi-end luxury car brand.
    we also talked about how BMWs are normally affiliated with young professionals as well and how BMW had to work hard to scrap that image.

    so what do you guys and gals think?

  2. #2
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    Image and Status: Mercedes, BMW, Jaguar

    $$$: Depends. High end models are all comparable. M5, E55, Jaguar XJ, Q45, LS430...

    Quality: Porsche, Infiniti, Lexus, Acura (See JD Power's quality ranking)

    Customer Service: Lexus (they pick up your car from your house and give you a courtesy lexus). I hear MB and BMW gouge you for service.

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    maybach, rolls royce, bugatti, bentley...

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    Default

    aston martin

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    Audi, Lincoln

    which brand stands on top in terms of image and status?
    Mercedes-Benz, BMW, Bentley, Maybach, Rolls Royce, Lexus

    which brand stands on top in terms of $$$?
    You mean lowest cost, value-wise? I'd say Infiniti, Volvo and Acura

    which brand stands on top in terms of quality?
    Acura, Lexus, no disputing that

    which brand stands on top in terms of customer service?
    Lexus
    "Its because they're stupid, that's why. That's why everyone does everything."

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    This is somewhat off topic, but speaking of luxury brands, there's something I was wondering about.

    Okay, Honda has Acura, Toyota has Lexus, Nissan has Infinity, but what about Mazda?

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    Kia has Daewoo, or is it the other way around?

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    Originally posted by powerslave
    This is somewhat off topic, but speaking of luxury brands, there's something I was wondering about.

    Okay, Honda has Acura, Toyota has Lexus, Nissan has Infinity, but what about Mazda?

    nothing

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    Isn't Mazda owned by Ford?

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    Originally posted by ShOwOfF
    Isn't Mazda owned by Ford?

    I know they have shared a lot of parts in the past but I'm not sure whether Ford owns them or not.

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    Originally posted by szw
    Kia has Daewoo, or is it the other way around?
    hyundai owns kia.. as for daewoo i think theyre owned by monkeys?
    I MAKE BALLER CARS MORE BALLER.....

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    Originally posted by powerslave
    This is somewhat off topic, but speaking of luxury brands, there's something I was wondering about.

    Okay, Honda has Acura, Toyota has Lexus, Nissan has Infinity, but what about Mazda?
    Mazda has "Eunos"
    but now they are Ford anyway .. sigh .. I used to like mazda .. but .. now ..

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    NISSSSSSSSSSSAN MAXXXXXXXXXXXXXIMA

    hahahah......poor mans luxury

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    Originally posted by 04blackMAX
    NISSSSSSSSSSSAN MAXXXXXXXXXXXXXIMA

    hahahah......poor mans luxury
    still a slick ride. i to much of a fan of the 00-03's tho... i like the 04's tho heh (is that when they changed em? i like the new design)
    Originally posted by Mibz
    She's already exhibiting signs of turning into my Mom, I need some sort of legal recourse if a full-blown transformation occurs.

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    Originally posted by ShOwOfF
    Isn't Mazda owned by Ford?
    Ford has 35% controlling interest in Mazda... that might not be the exact % number, but it's something around that.

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    Originally posted by 04blackMAX
    NISSSSSSSSSSSAN MAXXXXXXXXXXXXXIMA

    hahahah......poor mans luxury
    Is the length of the sunroof longer from the front end of the car to the rear end of the car rather than longer from one side of the car to the other? Im not sure but i think i saw a sunroof like this on the new maxima.

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    Default Re: luxury brands

    In terms of image and status...BMW and Mercedes.
    Personally I don't consider Acura a luxury brand with cars like the 1.6 EL and RSX (not to say that they're not nice). Acura, to me, is border-line luxury.

    In terms of quality...Lexus and Infiniti.

    Customer Service...Lexus.

    And I agree on the whole Mercedes thing. Not necessarily the C-class because the C-class has been around for awhile but the C-Coupe definitely (even though I love that car )
    Last edited by girlRACER; 11-21-2003 at 01:15 AM.

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    Cadillac is reinventing themselves and will be a force to be reckon with. Not sure how accurate JD Power is but Cadillac is number 1 in service.

    As for the comment on RSX not being a luxury car, I agree! Although it is very well equipped for its price, Acura just doesn't carry enough to warrant in the mind's of consumers in being a luxury brand. Maybe because the manufacturer does not produce enough high end vehicles to compete against the Infiniti's/Lexus/BMW/Benz
    Originally posted by rage2
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    One thing is certain, the BMW 3 Series owns everyone in the same class haha It's been the bench mark for how long?
    Originally posted by rage2
    Shit, there's only 49 users here, I doubt we'll even break 100
    I am user #49

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    Originally posted by max_boost
    One thing is certain, the BMW 3 Series owns everyone in the same class haha It's been the bench mark for how long?
    Yes Turth ....

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