I added Master as my title for my Aeroplan card.
They kept putting me in the BACK of the plane against the window. I asked why is this happening? The Air Canada rep said Master is reserved for their young children haha.
Anyway, I got it changed..
Emperor.
"The most merciful thing in the world, I think, is the inability of the human mind to correlate all its contents... some day the piecing together of dissociated knowledge will open up such terrifying vistas of reality, and of our frightful position therein, that we shall either go mad from the revelation or flee from the light into the peace and safety of a new Dark Age."
-H.P. Lovecraft